For additional information on these and other factors that may affect the company's financial results, please refer to the risk factor section of the company's filings with the Securities and Exchange Commission. 51job undertakes no obligation to update targets prior to announcing final results for the fourth quarter of 2010 or as a result of new information, future events or otherwise.
Now I'll turn the call over to Rick.
Thank you, Linda. And welcome to today's call. I will begin with highlights of the third quarter, followed by Kathleen with her detailed review of our financial results. Then I will discuss current market conditions, as well as our strategic objectives and guidance for the fourth quarter of 2010. Finally, we will open the call to your questions.
Successfully executing our growth initiatives, we achieved record revenues and profits in the third quarter. Revenues of RMB272 million or approximately $41 million were ahead of our forecasted range of RMB255 million to RMB265 million.
Momentum in our online business remains solid as we continue to acquire new customers during the quarter. We believe the addressable employer market is still highly underpenetrated in China and will further expand driven by economic development. We are seeing significant traction across the Board as we simultaneously add employers from existing cities and new geographies.
The number of employers using our online services in the third quarter exceeded 142,000, a 56% increase compared to the year ago quarter. On the job seeker side, we now have more than 44 million registered accounts up from 37 million at the end of last year.
With our powerful brand, high product effectiveness and unparalleled sales coverage, we are moving forward aggressively to strengthen the largest online platform connecting HR managers and job seekers in China.
We are investing in technology and driving industry innovation with the introduction of new features and functionality and continue to differentiate ourselves from the competition with a proven business model to achieve sustainable and profitable growth. As we realize the potential of the online space, we are at the same time making steady progress in the development of other HR services areas.