This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

5to1 Inc. Announces Reverse Merger And $6.5 Million Private Offering

LOS ANGELES, Nov. 10, 2010 (GLOBE NEWSWIRE) -- 5to1, Inc., (OTCBB:TIMR) - a publisher-controlled, online advertising alliance, announced today the successful completion of a financing and reverse merger.

The funding was organized by the CEO and founding investors of interclick (Nasdaq:ICLK) along with The Frost Group. 5to1 will continue its business as a wholly owned subsidiary of 5to1 Holding Corp under the leadership of 5to1's current management team which is headed by Chief Executive Officer, James Heckman. Effective November 11, 2010, the Company will be quoted on the OTC markets under the symbol "FTOH".

5to1 has formed an alliance of major media publishers, managing and selling unsold inventory on a publisher-only controlled advertising platform. The company was founded by former Fox Interactive Media executives, James Heckman (CEO) and Ross Levinsohn (Chairman) who were able to gather many of the top digital pioneers in the industry to join as co-founding advisors and investors, including Levinsohn's former partner at Fuse Capital, Jonathan Miller (News Corp. CEO Digital Media), who helped incubate the model with former Fox and AOL Sales head, Michael Barrett; Michael Kassan and Wenda Harris Millard of Media Link; former CBS digital head Quincy Smith; digital music pioneer Fred Davis; former MTV CDO Jason Hirschhorn; former Tribune President of Broadcasting Ed Wilson; founding CEO of, Mike Slade; and Casey Wasserman, CEO of WMG. 

5to1 also includes a management team with over 200 years of senior officer Internet leadership experience, the core of which came from Fox Interactive Media's executive staff. Heckman, Levinsohn and outgoing interclick CEO Mike Mathews will comprise the Board of Directors.

Commenting on the financing, director Michael Mathews stated, "Having successfully undertaken a similar funding strategy, Mr. Heckman's decision to leverage public funding via this transaction is clearly aimed at preserving shareholder value while positioning the company for exceptional growth. Operating in this same space for the last three years, I'm a strong believer in the advantage and opportunity their unique approach presents because online advertisers have simply neglected the supply side of this business. 5to1's model aims to correct that imbalance, while still technically integrating with the DSP world.  By aligning and then empowering premium publishers, 5to1 has created new opportunities for top Fortune 1000 brands that clearly differentiate itself from others in our industry. 5to1 is showing up at the right time, with the right platform, to solve the biggest problem for major ad brands – true premium content access at efficient scale."

1 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.24 -0.41%
FB $117.81 -0.21%
GOOG $701.43 0.82%
TSLA $211.53 -4.96%
YHOO $36.94 2.61%


Chart of I:DJI
DOW 17,660.71 +9.45 0.05%
S&P 500 2,050.63 -0.49 -0.02%
NASDAQ 4,717.0940 -8.5450 -0.18%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs