MINNEAPOLIS, Oct. 14, 2010 (GLOBE NEWSWIRE) -- Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based digital signage provider, announced today that their award-winning digital signage solution has been selected by Mooyah Burgers & Fries.
"Our product appeals to a broad customer base and providing an equally appealing experience to everyone was very important to us," explains Alan Hixon, president of Texas-based Mooyah Burger. "We spent a lot of time investing in our unique in-store experience and we needed a reliable and proven digital signage partner to share our vision and communicate our message."
Mooyah, a rapidly growing fast casual establishment, was ranked #1 in the FastCasual.com 2009 Top 100 Movers and Shakers. In everything that Mooyah does, they search for what they call the "wow factor." Mooyah selected Wireless Ronin because it understood the restaurant's unique and creative atmosphere while offering a highly scalable and reliable solution. Mooyah plans to implement Wireless Ronin RoninCast® promotional board systems in all of Mooyah's other restaurants due to the success of the three systems now in place.Wireless Ronin will provide Mooyah with hardware, RoninCast software, 24/7/365 support through its Network Operations Center (NOC) and content development. Wireless Ronin's content engineering team will work closely with the Mooyah marketing team to create content that best fits the unique in-store Mooyah experience and environment. Mooyah will manage the network from its corporate headquarters to frequently update the promotional boards with fresh content to feature key messages about Mooyah and the Mooyah brand. "The Mooyah implementation represents everything that digital signage is designed to accomplish," says Scott Koller, president and COO of Wireless Ronin. "Capitalizing on the eye-appealing customer experience that digital signage offers is a perfect fit for a fast-growing organization like Mooyah. The RoninCast digital signage system increases Mooyah's differentiation in the very competitive fast casual space and provides a highly scalable system as Mooyah continues to grow."