This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Droid Pro Attacks RIM's Business Niche

NEW YORK ( TheStreet) -- Research In Motion (RIMM) took a couple broadsides this week: Motorola (MOT) introduced its intended BlackBerry killer Droid Pro and an IT survey showed that RIM's business user market is eroding.

Motorola unveiled its Droid Pro for Verizon (VZ - Get Report) Tuesday night in San Francisco ahead of a wireless tech conference there this week. The Google (GOOG - Get Report) Android-powered Droid Pro combines a 3.1-inch touchscreen with a full portrait keyboard that seems to answer many BlackBerry fans' burning requests.
Droid Pro

The arrival of the Pro comes as RIM continues to fall behind in the smartphone race, which is led by Android phones and Apple's (AAPL - Get Report) iPhone. And while consumer demand has driven the touchscreen trend, it seems the influence is spreading to business users who are eager to swap their BlackBerries for a new generation of application-driven Web-friendly devices.

The trend is a destructive one for RIM's prized enterprise niche.

RIM is expected to lose 29 percentage points of market share in North American-based businesses, according to a Morgan Stanley survey of chief information officers released Wednesday.

According to the Morgan Stanley tally, RIM's share of the business market will fall to 14.6% in 2012 from the 45% level in February of this year.

RIM continues to enjoy a healthy international expansion as its BlackBerry phones enter new markets, but the success has masked the company's shortcomings, particularly its inability to adapt quickly to the touchscreen competition.

The release of the BlackBerry Torch this summer was a small step but not likely enough to get RIM back in the leader pack.

The competition will dramatically heat up for RIM in the coming weeks as Microsoft (MSFT - Get Report) and its phone partners release Windows 7 devices aimed at the Android and Apple market.

--Written by Scott Moritz in New York.

>To contact this writer, click here: Scott Moritz, or email:

To follow Scott on Twitter, go to

>To send a tip, email:

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $117.81 0.00%
GOOG $750.26 0.00%
MSFT $53.93 0.00%
VZ $45.23 0.00%
FB $105.45 0.00%


Chart of I:DJI
DOW 17,798.49 -14.90 -0.08%
S&P 500 2,090.11 +1.24 0.06%
NASDAQ 5,127.5250 +11.3820 0.22%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs