This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Aberdeen Group Study Highlights Best Practices In Telecom Product Development

PALO ALTO, Calif., Sept. 28 /PRNewswire/ -- Aberdeen Group, a Harte-Hanks Company (NYSE: HHS) and leading analysis firm for the telecommunications industry, today released its study entitled, "Partnering for Success: Best Practices in Product Development for Telecommunications Companies." This study, sponsored by Aricent®, outlines the significant benefits telecommunications equipment manufacturers and service providers receive through early and consistent engagement with strategic development partners. Specifically, Aberdeen's extensive survey of telecom companies found that the highest performers consistently engaged with development partners early in their process and, as a result, benefited from double digit percentage increases in time-to-market, reduced costs, and increased product quality and usability.

"Our latest research clearly shows the product development benefits companies experience when engaging development partners early and consistently across each phase of the product lifecycle," said Russ Klein, Vice President, Technology Research Group Director at the Aberdeen Group. "Aricent's unique combination of consulting, design innovation, and engineering services should position the company well for the growing trend of third-party collaboration in product innovation."

Aberdeen Group's July 2010 Contemporary Product Development study demonstrates a shift in how the Best-in-Class companies (benchmarked as the top 20 percent of performers) engage their development partners to drive a relationship of early and consistent collaboration across all phases of the product lifecycle, from business planning to design to product development and commercialization. Highlights for Best-in-Class companies' product development performance include:
  • 84 percent of products meet targeted product launch dates;
  • 76 percent of products meet development budget targets;
  • 82 percent of products meet products revenue targets;
  • 44 percent indicated that design and user experience have "become significantly more important" to the company strategy over the past 18 months.

Aberdeen's Study surveyed over 200 telecommunications OEMs and service providers and then ranked each organization into three segments according to their product development performance. The Best-in-Class consisted of the top 20 percent in terms of performance; the Industry Average segment was comprised of the middle 50 percent, while the Laggard Segment included the lowest 30 percent.

The delta between the Best-in-Class and Laggard segments clearly outlines the benefits from proper engagement with development partners. Best-in-Class performers saw a greater than 17 percent increase revenue growth over the past 18 months versus Laggards. In addition, this high-performing segment also hit their product development dates more than 32 percent more often than their competitors on average. Best-in-Class performers also reported greater availability of internal resources and improved design overall. The Best-in-Class performers shared a consistent engagement model with their development partners. Not only did they engage with these partners over multiple products, they brought their partners into the development cycle very early in the process.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
HHS $1.68 3.10%
AAPL $93.03 -0.63%
FB $117.86 -0.17%
GOOG $697.18 0.21%
TSLA $213.89 -3.90%


Chart of I:DJI
DOW 17,699.06 +47.80 0.27%
S&P 500 2,060.08 +8.96 0.44%
NASDAQ 4,743.5680 +17.9290 0.38%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs