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What Is Your Cultural Intelligence? Youth Study Measures How To Be Successful In Today's Globalized World

SPOKANE, Wash., Sept. 27 /PRNewswire/ -- People to People Ambassador Programs, the leader in global educational travel experiences, today announced the results of a pilot study conducted with The Cultural Intelligence Center of East Lansing, Michigan. The pilot study measured the Cultural Intelligence (CQ) of Virginia high school students that traveled internationally with People to People Student Ambassador Programs to discover the impact the program had on the students' individual CQ – a research based, proven way to measure and develop the ability to adapt to a variety of cultural situations.

CQ is similar to IQ and EQ (emotional intelligence quotient) in that it quantifies a set of capabilities believed to be important to both personal and professional success. It is unique in that it focuses specifically on the skills needed for success in unfamiliar cultures.

"Cultural understanding and engagement have always been core values in how we structure our educational travel programs, in fact long before CQ became a recognized concept," said Peg Thomas, president of People to People Ambassador Programs. "But this study helped confirm the cultural immersion benefits and opportunities we offer with our programs. Additionally, we are thrilled to confirm via the research findings that our inspirational teachers who lead our travel experiences are big drivers for both enhancing and improving a student's CQ."

Using the CQ Self-Assessment, the only academically tested CQ assessment in the world, students measured their CQ before and after traveling abroad on a People to People experience. CQ is measured in four areas: Drive – What's my interest in this cross-cultural assignment?; Knowledge – What cultural information is needed to fulfill this task?; Strategy – What's my plan?; and Action – What behaviors do I need to adopt to do this effectively?

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