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TheStreet Open House

Photo Release -- Eternal Image Launches First-Ever Official STAR TREK(TM) Cremation Urns

FARMINGTON HILLS, Mich., Sept. 14, 2010 (GLOBE NEWSWIRE) -- Eternal Image, Inc. (the "Company") (OTCBB:ETNL), a public company engaged in the design, manufacturing and marketing of officially licensed memorial products such as caskets, urns, monuments and vaults, today announced that its greatly anticipated STAR TREK cremation urns are now available to the public.

Star Trek urn
Eternal Image's official STAR TREK(TM) Cremation Urn. This model is called "TO BOLDLY GO." We also offer "THE VOYAGE CONTINUES."

A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7996

"Eternal Image's official STAR TREK urn offers fans a unique expression of their love for the franchise," said Clint Mytych, President & CEO, Eternal Image. " STAR TREK fans worldwide have been awaiting this release, and in fact we've garnered nearly 300 pre-order inquiries for this urn."

Eternal Image's STAR TREK urn has a capacity of 190 cubic inches and is built with an urn body made from a composite blend of natural minerals, an etched stainless steel face plate and name scroll, and an image of the Starship Enterprise printed on anodized aluminum. It features a cut-out of the famous STAR TREK Delta symbol through which you can see the famed Starship Enterprise flying through space. A product photo has been attached to this press release.

The urn, officially licensed from CBS Consumer Products, is available in two different models: To Boldly Go and The Voyage Continues. The suggested retail price is $799 and the urn will begin shipping to customers on or around October 1, 2010.

For more details including additional photos and ordering information, please visit StarTrek.com by clicking this link or copying and pasting it into your browser:

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