This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

How Lego Does Community: Building Blocks For The New Enterprise

REDWOOD CITY, Calif., Aug. 30, 2010 (GLOBE NEWSWIRE) -- BroadVision (Nasdaq:BVSN) ( ), a pioneer in e-business and enterprise social networking solutions, today announced that it is partnering with award-winning influencer relations agency Eastwick Communications ( ) to bring Tormod Askildsen, LEGO Head of Community Development, to the BroadVision Clearvale SecondFloor Speaker Series. [To sign up for the event, visit:]

A leader and innovator in community engagement, Askildsen will discuss his 23-year history with LEGO and the evolution of the LEGO user community on the social web with local business leaders in a conversation about best practices in branding and online innovation.  The event will be held Wednesday, September 29.  Taking place at the Computer History Museum in Mountain View, a center for celebrating technology and innovation, the event will be taped and distributed globally by China's largest portal,

BroadVision's Clearvale SecondFloor (CSF) is a global consulting community that matches some of the best thinkers and practitioners in social technology with businesses and partners that are innovating on the Clearvale TM network. The speaker series brings social web technology and strategy experts together with consultants and customers to share knowledge, experiences and best practices.

" LEGO is widely regarded as one of the most innovative practitioners of community building on the planet," said Giovanni Rodriguez, CMO of BroadVision, and Executive Director of Clearvale SecondFloor.  "We're honored to host them at this special event, the second in a series that will feature some of the most creative minds in the world of enterprise 2.0 and community building."

"Tormod is a true pioneer in the use of social networks as catalysts of business and brand," adds Ellen Leanse, Eastwick Vice President.  "This is a rare opportunity to hear how a leading global corporation transformed its market by opening conversations to its customer ecosystem.  It's a lesson all of us should understand – and one well aligned with computer history and with BroadVision's leadership in shaping the business value of social networks."

About Eastwick

Eastwick Communications is changing the way companies rise above the noise, shift markets, and move their business forward.  Using proven PR talent and cutting-edge online methodologies, Eastwick goes for results – uptrending search ranks, connecting with influencers, and creating the social platforms that move business toward success. Results include measurable gains in awareness, engagement, and brand preference.  Our award-winning approach to positioning, content, SEO, and influence mapping helps businesses target and hit the sweet spot in the markets they're looking to win.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
BVSN $6.68 0.00%
AAPL $93.74 0.00%
FB $117.58 0.00%
GOOG $693.01 0.00%
TSLA $240.76 0.00%


Chart of I:DJI
DOW 17,773.64 -57.12 -0.32%
S&P 500 2,065.30 -10.51 -0.51%
NASDAQ 4,775.3580 -29.9330 -0.62%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs