Satori Capital Doubles Productivity Using Navatar Group's Private Equity CRM Built On Salesforce.com's Cloud Computing Platform

NEW YORK, July 7, 2010 (GLOBE NEWSWIRE) -- Like most financial firms in this market, Satori Capital has to generate more investment and more deals with fewer resources. Using the Cloud Computing CRM for Private Equity from Navatar Group, Satori Capital, a middle market Private Equity firm, now reports a straight 100% productivity gain that helps them focus on the right investors and deals.

"Without Navatar's Private Equity CRM, it would have taken us twice as many people to do the same work," said Sunny Vanderbeck, Managing Partner, Satori Capital. "All touchpoints with LPs and with potential portfolio companies are always high-stakes activities. Having an easy way to stay coordinated, organized, and informed on all these activities creates real value for our firm."

Navatar Group leverages the power of cloud computing to provide turnkey solutions for financial firms that can work from desktops and mobile devices, without installing any software. Navatar's Private Equity CRM runs entirely in salesforce.com's cloud and is available for a low monthly fee. Its flexible reporting engine can be easily used by non-technical staff to generate reports.

Navatar Group also provides all implementation services, accounts/contacts migration, training, maintenance and email support free of charge.

Navatar Private Equity CRM enables private equity firms to:

• Manage fund lifecycle
• Identify potential investors for a fund
• Track investor commitments
• Manage commitment transfers
• Manage co-investments
• Track side letters and limited partner agreements
• Identify correspondence for each fund
• Track deal flow / deals in the pipeline
• Track portfolio company performance
• Manage Capital Calls and Distributions
• Stay connected anywhere – BlackBerry, iPhone, PDA
• Fully integrated with Microsoft Outlook
• And, it includes pre-built Reports for Private Equity that are easily customized

"Private Equity firms are enthusiastically embracing Navatar's Cloud Computing CRM to get rapid productivity improvements," said Ketan Khandkar, Principal, Navatar Group. "In addition, there's no capital expenditure, no implementation costs, free upgrades and zero maintenance costs."