This Day On The Street
Continue to site right-arrow
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
Stocks Under $10 with 50-100% upside potential - 14 days FREE!

Deceased Microsoft KIN: Another Look

Stocks in this article: MSFT S

NEW YORK ( TheStreet) -- Small businesses, let's learn a lesson or three from the recent demise of the Microsoft (MSFT) KIN.

Last week, Microsoft's smartphone spazness reached unheard of, almost Deepwater Horizon, depths. After just six weeks on the market -- six weeks -- the once-dominant software giant yanked its KIN ONE and TWO smartphones. The KIN faced an almost unanimous technorati dis: the phone, and the Windows Mobile 7 OS that it ran on, were smeared as clumsy, poorly designed and littered with bugs.

Having spent about a month actually deploying the KIN ONE in my small business, I saw it differently. And while there were plenty of KIN issues, the unit's clever design, blissfully small size, easy-to-use keyboard and ground-breaking mobile social-media integration made the $50 KIN a pretty darn easy way for a small shop to collaborate.

And here are the three big lessons to be learned.

Don't fear going small on the go: The KIN's great gift to small business was its small size. At a mere 3 inches in diameter and less than a half-inch thick, the KIN was essentially invisible compared with the Big Mac in your pocket that is the, say, Sprint (S) EVO. And such a way tiny unit turned out to be way handy. I almost was never without the KIN. And a svelte tool in hand is worth two big ones lost in the digital bush.

If Microsoft showed one thing, it's that a smaller, relatively powerful smartphone can serve a big business niche. The rule now is, get as tiny as you can for your next smartphone, and you'll see a big gain in usage and efficiency.

Demand a lot from your next QWERTY: Spend three seconds with the KIN's easy-to-use, yet not ginormous, keyboard and you'll see just how bad traditional QWERTY data-entry interfaces have become. Sharp, maker of the KIN, deserves all the credit for re-rendering the classic, traditional keyboard interface into an idiot-proof data-entry system. And accept no less from the next business phone you buy. Make dang sure you can type on it clearly, quickly and comfortably. If Sharp can do it, so should everyone else.

1 of 2

Select the service that is right for you!

Action Alerts PLUS
Try it NOW

Jim Cramer and Stephanie Link actively manage a real portfolio and reveal their money management tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
  • Weekly roundups
TheStreet Quant Ratings
Try it NOW
Only $49.95/yr

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
  • Upgrade/downgrade alerts
Stocks Under $10
Try it NOW

David Peltier, uncovers low dollar stocks with extraordinary upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
  • Weekly roundups
Dividend Stock Advisor
Try it NOW

Jim Cramer's protege, David Peltier, identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Alerts when market news affect the portfolio
  • Bi-weekly updates with exact steps to take - BUY, HOLD, SELL
Real Money Pro
Try it NOW

All of Real Money, plus 15 more of Wall Street's sharpest minds delivering actionable trading ideas, a comprehensive look at the market, and fundamental and technical analysis.

Product Features:
  • Real Money + Doug Kass Plus 15 more Wall Street Pros
  • Intraday commentary & news
  • Ultra-actionable trading ideas
Options Profits
Try it NOW

Our options trading pros provide daily market commentary and over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • 100+ monthly options trading ideas
  • Actionable options commentary & news
  • Real-time trading community
  • Options TV
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!


DOW 18,053.71 +23.50 0.13%
S&P 500 2,088.77 +6.89 0.33%
NASDAQ 4,806.8590 +33.3870 0.70%

Brokerage Partners

Rates from

  • Mortgage
  • Credit Cards
  • Auto

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs