Barclay To Lead Marketing For Chyron
MELVILLE, N.Y., May 13 /PRNewswire-FirstCall/ -- Chyron (Nasdaq: CHYR) today announced that Bonnie Barclay has been named Vice President and Chief Marketing Officer.
Effective June 1, Barclay will be responsible for all marketing at Chyron, ensuring that the brand positioning, sales initiatives and product development are in alignment.
"I am delighted that Bonnie has agreed to join Chyron as Chief Marketing Officer. Having spent the recessionary period aggressively developing our technology and putting into place the means to drive future growth, there is now urgency in building our sales and marketing capabilities around executives with proven track records," said Michael Wellesley-Wesley, President and CEO of Chyron. "Bonnie is an enormously creative and experienced marketing executive with deep experience in broadcasting at some of America's top television stations. She is exactly the right person to vigorously build Chyron's marketing momentum as we reposition Chyron as the leading creative cloud services provider to media customers worldwide."
Barclay is the Founder and President of The Branding Iron, LLC – an Atlanta-based television and branding company. Most recently, she has spent the past nine years leading the Scripps Broadcast stations in all aspects of marketing, branding, and market research. Her experience previously was with Cox Broadcasting at WSB and WSOC and A. H. Belo Corporation at WFAA and KOTV.In addition to her marketing skills, Barclay is an award-winning writer / producer and has served on the Promax board. In 2005, she was named Brand Builder of the Year by Promax / BDA. About Chyron As the pioneer of Graphics as a Service for all digital video media Chyron continues to define and dominate the world of digital and broadcast graphics with Web, Mobile, HD, 3D, and newsroom integration solutions. Winner of numerous awards, including two Emmys, Chyron has proven itself as the undisputed leader in the industry with sophisticated graphics offerings that include Chyron's AXIS Graphics online content creation software, HD/SD switchable on-air graphics systems, clip servers, channel branding and telestration systems, graphics asset management and XMP integration solutions, the award-winning WAPSTR mobile phone newsgathering application as well as digital signage. For more information about Chyron products and services, please visit the company websites at www.chyron.com, www.chytv.com and www.axisgraphics.tv. For the Company's Investor Relations site, please visit www.chyron.com and click on Investors. (NASDAQ: CHYR). SOURCE Chyron
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