/PRNewswire/ -- MovieTickets.com, the worldwide leader in advance movie ticketing, unveils its newest in-theater commercial starring
this month. Titled
On the Run
, the spot follows the reality TV star throughout her hectic schedule that takes her across the famed Las Vegas Strip.
Offering an insider's view into Madison's personal life, the commercial reveals her busy schedule, which includes headlining in a popular
show, modeling, and filming her new reality TV series
Madison uses MovieTickets.com to purchase her tickets in advance so she is guaranteed to spend her valuable personal time at the movies with her girlfriends.
"This is a highly anticipated campaign for MovieTickets.com, as Holly's broad appeal will effectively relate to a large part of the movie-going audience," stated
, chief executive officer, MovieTickets.com. "Holly's engaging. She connects with audiences, which makes her a terrific brand representative to deliver the MovieTickets.com key messages."
Madison added, "Going to the movies with my girlfriends is one of my favorite ways to spend my time off, so collaborating with MovieTickets.com is a natural fit for me. It's fun to share my personal life with my professional experiences."
On the Run
will air in theaters nationwide starting
, and will run through the fall. The promotion is supported online with a dedicated micro site,
, which features exclusive behind the scenes footage, photos and information on Madison's upcoming projects.
About the MovieTickets.com
), the worldwide leader in advance movie ticketing offers moviegoers a destination for movie news, reviews and trailers as well as a convenient way to buy movie tickets in advance. MovieTickets.com enables consumers to buy tickets online for movie screens across
the United States
, as well as in
at MovieTickets.ca; in the U.K. at MovieTickets.co.uk; in
at MovieTickets.ie; in
at MovieTickets.com.ar; from any Internet-enabled wireless device at mobile.movietickets.com; and from any phone at 877-789-MOVIE. Formed in 2000, MovieTickets.com is a joint venture between AMC Entertainment, Hollywood Media Corp. (NASDAQ: HOLL), National Amusements, Cineplex Entertainment, Marcus Theatres (NYSE: MCS), Viacom (NYSE: VIA) and Time Warner, and leverages the collective theater chain expertise to deliver consumers a premium movie ticketing experience. Its elite collection of partner theaters consistently represents over 50 percent of the top 100 grossing theaters in
on any given weekend. The MovieTickets.com theater chain group, which includes 187 theater chains, is about eight times the number of chains of its nearest competitor.