CUPERTINO, Calif. ( TheStreet) -- Apple (AAPL - Get Report) unveiled its new iPhone operating system, which takes aim at Google in mobile advertising but left fans looking for signs of a new iPhone version waiting.Apple CEO Steve Jobs kicked off the iPhone OS 4.0 introduction show with a few round numbers Thursday: 450,000 iPads sold, 600,000 iBooks downloaded, 4 billion apps downloaded to date, and seven new iPhone features unveiled, called "tent poles" during the presentation.
Apple Leaves Fans Waiting for iPhone 4.0
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