This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

James Hardie® Backer Board Most Preferred Among Tile And Stone Installers

A national survey of tile and stone contractors has recognized HardieBacker ® by James Hardie Building Products Inc. (NYSE: JHX) to be the preferred brand of backer board for floor and wall tile installations.

The brand survey, conducted by Clear Seas Research, in partnership with the National Tile Contractors Association (NTCA), identified the manufacturers that tile and stone installation contractors primarily use and/or prefer. The survey addressed a number of categories, including backer boards for floor and wall tile. James Hardie HardieBacker ® cement board was preferred by nearly half the survey respondents for floor tile installations and more than one-third of respondents for wall tile installations, making it the highest overall rated backer board product. HardieBacker board was credited by contractors as being the best product, easy to use, high performance and readily available.

“We’ve put a lot of work into developing HardieBacker cement board and I think this survey shows that,” said Mark Wallace, Interior Product Manager. “It doesn’t get the consumer attention of a highly visible product like our market-leading HardiePlank ® exterior home siding, but to thousands of builders and contractors across the country, it’s a ‘beautiful’ product because it performs exactly like they need it to.”

The margin of contractor preference was significant. The survey showed 49 percent preferred James Hardie for floor tile installations and 38 percent of all contractors preferred the manufacturer for wall tile installations.

Produced with James Hardie’s proprietary cement formulation and optimized for wet area applications, HardieBacker underlayment is one of the lightest cement boards available. It cuts easily (even in tight, awkward spaces), requires only a box knife cutter to execute a score and snap, has superior tile bond strength, and will not scratch porcelain or enamel surfaces. HardieBacker board is available in a 3’ x 5’ and 4’ x 8’ sizes. The 3’ x 5’ x ¼” board features the exclusive EZ Grid® recessed fastener pattern to make installation even easier.

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
JHX $11.91 0.00%
AAPL $118.30 0.00%
FB $104.24 0.00%
GOOG $742.60 0.00%
TSLA $230.26 0.00%


Chart of I:DJI
DOW 17,719.92 -78.57 -0.44%
S&P 500 2,080.41 -9.70 -0.46%
NASDAQ 5,108.6660 -18.8590 -0.37%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs