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E-Reader Price War: How Low Can It Go?

NEW YORK ( TheStreet) -- Is the e-reader dead?

With the rampant success of Apple's (AAPL - Get Report) iPad, which allows users to not only read books but browse the Internet and watch videos, investors fear that the end of devices used solely for reading is imminent.

Forrester Research estimated in September that Apple has sold 5 million iPads since its launch on April 3, while Barnes & Noble (BKS - Get Report) has sold just 1 million of its Nook e-reader devices since its introduction last year.

Chatter of new tablets running on Google's (GOOG) Android system are constantly popping up, and Dell (DELL) recently launched its five-inch Streak tablet, with plans to roll out a 10-inch version next year.

Still, about 6 million e-book readers will be sold this year, up from 3 million in 2009, according to Forrester Research. It also estimates that the e-book market will hit $500 million by the end of the year.

But in order to stay relevant makers of e-readers have decided to woo shoppers with price. Read on to see the latest price cuts and moves in the e-reader war.
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