(Updated with more analyst comments)
NEW YORK (TheStreet) -- As Black Friday kicked off today, many shoppers were eagerly anticipating taking home their heavily-discounted prize gifts. Some had been lining up since the early hours of the morning to be first in line to grab early Christmas gifts and snap up the limited inventories available in-store. Meanwhile, all eyes in the financial community were carefully watching how retailers perform in their annual battle for their share of the consumer's wallet.
Traditionally Black Friday has been known as the "make or break" day for the retail industry, where the retailers finally turn a red loss into a black profit on their books. In recent years, though, the day's importance has waned slightly.
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