NEW YORK ( TheStreet) -- Last Thursday Jim Cramer told his "Mad Money Recap" audience that "CEOs can provide that 'special sauce' " to companies that can make companies perform better and produce greater results. If you haven't seen the clip or read the article, you should. Cramer mentions Jim Skinner of McDonald's (MCD - Get Report), Mickey Drexler of J. Crew (JCG) and Steve Jobs at Apple (AAPL - Get Report), as examples of leaders whose presence and experience bring security to investors and provide an identity to the company that pays off in financial results.I would suggest another CEO should be added to this list: Jon Rubinstein, CEO of Palm (PALM) and architect of the Palm Pre. Rubinstein brings to the company an identity of innovation that may prove to be its salvation. As one of the primary forces behind the Apple iPod, Rubinstein brings a force of leadership to the beleaguered technology firm. Although recently battered by slow plays in the marketplace (Palm introduced the smartphone only to be outdone by Apple and RIM (RIMM)), Palm is betting on Rubinstein to be the leader it needs to get back into a position of strength. Given his record of innovation, he might just be the one to do it.
Finding the Right Mix in a CEO
Check Out Our Best Services for Investors
- $2.5+ million portfolio
- Large-cap and dividend focus
- Intraday trade alerts from Cramer
Access the tool that DOMINATES the Russell 2000 and the S&P 500.
- Buy, hold, or sell recommendations for over 4,300 stocks
- Unlimited research reports on your favorite stocks
- A custom stock screener
- Model portfolio
- Stocks trading below $10
- Intraday trade alerts
Every recommendation goes through 3 layers of intense scrutinyquantitative, fundamental and technical analysisto maximize profit potential and minimize risk.
Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.