Cramer's 'Mad Money' Recap: Unraveling Retail's Topsy-Turvy World (Final)

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NEW YORK (TheStreet) -- The retail world is an enigma these days, Jim Cramer told the viewers of his "Mad Money" TV show Wednesday.

According to Cramer, conventional wisdom would say that when high-end retail is booming, low-end retail would be a bust. But today, he added, that notion got turned upside down.

Cramer cited today's New York Times article, which said consumers are "trading up" for higher-end items, while doing so less often. He said this on the same day that Family Dollar (FDO Quote) reported great earnings, indicating that consumers are "trading down" for less expensive private label brands.

In addition, Goldman Sachs upgraded TJX Stores (TJX Quote), a trade down retailer, Tuesday, while upgrading Coach (COH Quote), a trade-up retailer, today.

Cramer said never in his 30 years of investing has he ever seen everything working all at once. But the fact remains, he said, that this market has destroyed many of the old patterns, and if everything is working, then we can buy everything.

Cramer said tomorrow's retail sales numbers will once again bring out the naysayers, those predicting a horrible Christmas retail season. When this happens, Cramer said it'll be a great time to buy into either the high-end, or the low-end of retail, whichever makes the most sense to you.