Dividend.com: Morning Playbook

Earnings reports are plentiful again this morning, and the early indicators show a flat to down market in the early going. Let's jump right in and take a look at names traders should be tracking.

Story Stocks

Apple(AAPL Quote): Nice jump higher following last night's earnings results.

C.H. Robinson Worldwide(CHRW Quote): Shares are higher on Q2 profits. Trying to break recent trucking sector's losing streak.

Gilead Sciences(GILD Quote): Biotech play is lower despite raising full-year guidance.

Ilumina(ILMN Quote): Shares are up as Q2 profits double.

Starbucks(SBUX Quote): Stock is higher on surprise estimates raise.

Yahoo!(YHOO Quote): Stock is lower after revenue guidance is lighter than expected.

VF Corp(VFC Quote): Shares are higher after company reaffirms guidance.

Boston Properties(BXP Quote): Shares are lower after guiding next quarter below estimates.

SLM Corp(SLM Quote): Stock is lower following $123 million quarterly loss.

Eli Lilly(LLY Quote): Pharma play is slightly higher after boosting guidance.

Bank of New York Mellon(BK Quote): Stock dips following Q2 results.

Whirlpool(WHR Quote): Stock is lower despite company beating second-quarter guidance.

Air Products & Chemicals(APD Quote): Stock is flat following the company reaffirming guidance.

Pfizer(PFE Quote): Shares are slightly lower despite company raising 2009 guidance.

Pepsico(PEP Quote): Beverage giant shares are lower on 2% drop in Q2 profits.

Altria(MO Quote): Tobacco giant shares are trading flat following second-quarter results.

SunTrust Banks(STI Quote): Bank shares are lower following $183.5 Million loss in the quarter that just ended.

Stanley Works(SWK Quote): Shares are flat following Q2 results.

Knight Capital Group(NITE Quote): Stock is higher following second-quarter numbers.

Delta Air Lines(DAL Quote): Airline operator shares are slightly higher following quarterly report.

Allegheny Technologies(ATI Quote): Stock is lower following second-quarter loss.