Schwab's model focuses on independent financial advisors, which make up approximately 40% of their business. These advisors have been lured in largely by Schwab's low-cost proprietary mutual funds.
Peter Bourbeau, a portfolio manager at ClearBridge Advisors, a unit of Legg Mason, noted that "there's roughly a $2 trillion opportunity in the advisor channel, and they have 25% of the market--double the nearest competitor." As clients clamor for ETFs, Schwab should be able to parlay this interest into new funds. The success of ETF products depends largely on the volume that they are able to drive. Higher volume results in more liquid funds, and customers look to buy ETFs at or near net asset value. Schwab's corner on the independent advisor market could spell huge success for its ETFs. When it comes to new ETF funds, Schwab will certainly have a captive audience.TheStreet Premium Services
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| Dow Jones | S&P 500 | NASDAQ | 10-Year Note |
|
|---|---|---|---|---|
| 12,393.45 | 1,310.33 | 2,827.34 | 15.81 |
Oil *
101.78
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DOWN
26.41 |
DOWN
2.99 |
DOWN
10.02 |
DOWN
0.44 |
10 Yr
1.58%
SPDR Gold
151.62
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-0.21%
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-0.23%
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-0.35%
|
-2.71%
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Data delayed 20 minutes |


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