Small Business Solutions

Nine Tips for Downturn Entrepreneurs

Stock quotes in this article:AXP, AAPL, HPQ 

Outright.com Chief Executive Kevin Reeth says that despite raising $2 million in venture capital, the free online accounting company was only able to get a corporate card with a $5,000 limit. When the company switched to American Express(AXP), they received only a $3,000 line of credit.

"Here is a start-up that was ready to spend money and the credit card company doesn't want to give it to us," he says.

Petersen says she sometimes has to wait for more than 30 days to receive payments. As a result, she makes sure to have three months worth of funds for personal and business expenses on hand.

Success stories like General Electric(GE) and Microsoft(MSFT), both of which started during recessions, grab headlines. But remember there are far more tales of failure that didn't capture the spotlight.

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Lan Nguyen is a freelance writer based in New York City. She has written for the New York Daily News, The Wall Street Journal, Worth magazine and Star magazine.

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