Dividend.com: Midday Playbook

The markets have been lower most of the day thus far. Let's take a look at what is jumping off the screen today on the upside and downside.

Bullish

Analyst Upgrades: Nordstrom(JWN Quote), Sprint-Nextel(S Quote), AMB Property (AMB Quote) and American Express(AXP Quote) have been able to hold on to early gains in a weak market.

FedEx(FDX Quote): This stock has been an outperformer on the upside once again despite weakness in the transports.

Qualcomm(QCOM Quote): Holding up fairly well in a weak Nasdaq.

EMC(EMC Quote): Shares are slightly higher on news the company has raised its offer for Data Domain(DDUP Quote).

Bearish

Regis(RGS Quote): Stock getting hit very hard on share and note offering.

Analyst Downgrades: Citrix Systems(CTXS Quote), Eaton Vance(EV Quote), Federated Investors(FII Quote), Cliffs Natural Resources(CLF Quote), Consol Energy(CNX Quote), First Solar(FSLR Quote), Group 1 Automotive(GPI Quote) and JPMorgan Chase(JPM Quote) are all feeling the biggest hit from Wall Street cuts today.

Coach(COH Quote): This leading retail play I like to watch is weak.

Homebuilders: Lower again. Watching KB Homes(KBH Quote) and Toll Brothers(TOL Quote) drop.

Internet Giants: Weakness across the board with names like Amazon(AMZN Quote), Google(GOOG Quote), Baidu(BIDU Quote) and Priceline.com(PCLN Quote).

Apple(AAPL Quote): Down over $2 as well. This is a key name to watch for any sign the market may turn higher.

Commodity Plays: Freeport McMoran(FCX Quote), U.S. Steel(X Quote) and Rio Tinto(RTP Quote) are all trading down big today.