Dividend.com: Morning Playbook

Traders are coming in from a long three-day weekend and are walking into a negative open. The big news this morning is the drop in oil prices. Let's take a look at what else we need to have on the radar.

Story Stocks

EMC(EMC): Stock is trading slightly lower after raising its offer for Data Domain(DDUP).

Regis Corp(RGS): Stock is lower after company announces stock and note offering.

Upgrades to Watch

Symantec(SYMC): Upgraded to a buy at Deutsche Bank. $19 price target.

Franklin Resources(BEN): JPMorgan raises stock to an overweight.

KLA Tencor(KLAC): Credit Suisse raises stock to a neutral. $30 price target.

Nordstrom(JWN): Goldman Sachs increases stock to a neutral. $21 price target.

Oshkosh(OSK): Raised to a buy at KeyBanc.

Seagate Technology(STX): Bank of America/Merrill raises stock to a buy.

Western Digital(WDC): Bank of America/Merrill raises stock to a buy. $35 price target.

Sprint(S): Raised to a buy at Auriga.

AMB Property(AMB): Credit Suisse stock to an outperform. $22 price target.

T Rowe Price(TROW): JPMorgan raises stock to neutral. $47.50 price target.

Microsoft(MSFT): Bank of America/Merrill raises estimates. $28 price target.

Peabody Energy(BTU): Goldman Sachs raises target price to $41.

Downgrades to Watch

Tobacco Sector: Morgan Stanley is cutting estimates for the group. Watch Altria(MO), Reynolds American(RAI) and Phillip Morris International(PM).

Eaton Vance(EV): JPMorgan cuts stock to an underweight.

FPL Group(FPL): Credit Suisse cuts stock to neutral.

Citrix Systems(CTXS): Oppenheimer cuts stock to a perform rating from outperform.

First Solar(FSLR): Barclays Capital lowers target price to $175.

Chubb Corp(CB): Barclays Capital cuts target price to $41.