'Transformers' Toys Live Up To Big-screen Robots

The film's introduction of real branded vehicles, such as the Pontiac Solstice and the Chevrolet Camaro, added to the toy-design challenge, Archer said.

"I know what a Solstice looks like. I can see one on the road, so the toy better live up to it," he said. "Prior to that, we kind of made up the car forms to feature the toy features."

"Transformers: Revenge of the Fallen," in theaters June 24, introduces more than 25 new characters to the Transformers family, including Sideswipe, a swordsmith disguised as a silver Corvette, and Soundwave, an evil cannon-wielding robot camouflaged as a spaceship that controls human satellite transmissions.

Jack Horton, a 13-year-old from Cresson, Texas, who came to BotCon with his dad, said he's most interested in playing with Transformers that have appeared on screen.

"When I see it in the movie, I want it a lot more," he said. "But in the movie you only see it for a few seconds. With the toys you can do whatever you want."

And he's not disappointed that the toy transformation doesn't exactly replicate the giant-sized, computer-generated moves in the film.