Cramer's 'Mad Money' Recap: Behind The Big Selloff (Final)

Challenging Environment

Cramer spoke with Mark Benioff, CEO of software as a service giant Salesforce.com (CRM Quote), to see if that company's fortunes have changed since Benioff's last appearance on Nov. 21. Since that appearance, shares of Salesforce.com have risen a staggering 82%.

Benioff said the environment is still challenging for Salesforce, with revenue growth at just 10% in its most recent quarter. However, he said the company has $1 billion in cash and is still the fastest growing software company in its class.

Benioff said the economic downturn has affected his company's sales to new customers, but it continues to grow its existing install base as the market continues to adopt its cloud computing model in greater numbers.

Cramer said he remains a fan of Salesforce.com, especially given how NBC Universal, parent of CNBC, as well as TheStreet.com (TSCM Quote), the company Cramer founded and currently chairs, have both seen first hand how the company's software saves money. He said that if investors believe the economy is turning for the better, Salesforce.com is the stock to own.

Staying No. 1

What's it take for a stock to hit the 52-week high list? Cramer found out as he examined the stocks of cigarette paper maker Schweitzer Mauduit (SWM Quote) and storage device maker Compellant Technology (CML Quote), two stocks that call the 52-week high list their home.

Cramer said there are a number of things these two companies have in common, starting with niche markets. Schweitzer Mauduit manufactures specialty papers and is the No. 1 or No. 2 supplier for cigarette papers around the globe. Compellant specializes in storage systems for small and medium companies, a niche with a large pool of potential customers.

Cramer said both companies also have a secular growth driver. For Schweitzer, it's the weak dollar and the fact the company makes a better product than its competitors.

For Compellant, the driver is its customers' need for more and better data storage, something that's not going out of style any time soon, said Cramer.

Finally, Cramer said both companies have a history of beating earnings and of under promising and over delivering when it comes to those earnings. He said this appears to be the recipe for getting on, and staying on, the 52-week high list.