Luxury

Subaru Comes Home to Roost in U.S.

Stock quotes in this article:GM, FUJHY 

The neat features of the Outback are found within the vehicle's cabin. Specifically, the SI-Drive and its navigation system are superb. SI-Drive is activated by a dial on the center console, which has three settings: "intelligent," "sport" and "sport sharp." The purpose of the system is to adjust the engine and transmission control units so the driver has options of throttle response, power and torque. Whether you want a more relaxed drive with lower fuel consumption or race-car-inspired shifting, the choice is yours.

Through a mix of the three settings, I achieved a respectable 20 miles per gallon. Not bad, considering the EPA suggests it's more likely to achieve a mediocre 17.

Concerning the navigation, the touch-screen system is hasty and certainly boasts the qualities of a Lexus- or Infiniti-based unit. Although the interface may not be as sexy or come equipped with Bluetooth, like the aforementioned cars, operation is nearly in a class of its own.

Bang for the buck is where the Outback shines. Taking a look at the competitors, the Audi A4 Avant and the BMW 328 wagon, both equipped with all-wheel drive and navigation systems, exceed $40,000. And they are less powerful. Although a major fault of many Japanese vehicles is component quality, especially on the interiors, Subaru has exceeded the mark.

The Outback has a high-quality feel, while fit and finish are top notch. There are no squeaks or rattles, and the interior has a handsome design. And I can attest to Subarus being able to take a wallop -- a friend put over 60,000 hard miles on the clock after one year of ownership and the interior held up considerably well given the circumstances.

As the automotive industry deteriorates, the Japanese manufacturer has managed to increase its market share to its highest level in 20 years. Sales increased 0.3% last year. General Motors'(GM) sales dropped 11%.

Clearly, the firm is doing something right. Sales are relatively strong, and I have noticed an increasing number of Subarus in the New York area. Perhaps they have migrated from closer to the Canadian border.

>To order reprints of this article, click here: Reprints

Richard Posluszny writes on the automotive industry. He publishes a blog, Automotive Times.

TheStreet Premium Services

Jim Cramer
Jim Cramer's Action Alerts PLUS:
Trade right alongside a Wall Street pro — enjoy access to his Charitable Trust portfolio and be sent trade alerts BEFORE he makes a move. Learn More
OptionsProfits
OptionsProfits:
Get 50+ trade ideas a week from the industry's top options experts. Plus — exclusive commentary on market trends and essential trading tools. Learn More
Real Money
Real Money:
Our team of professional Wall Street Pros — including Jim Cramer, Doug Kass, and Nicholas Vardy — delivers intelligent analysis, timely trade ideas, and colorful commentary. Learn More
Stocks Under $10
Stocks Under $10:
Break into the market with small- and mid-cap stocks... all $10 or less! David Peltier tells you exactly which low-priced stocks he's buying and selling. Learn More
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
blog comments powered by Disqus
Dow Jones S&P 500 NASDAQ 10-Year Note
12,393.45 1,310.33 2,827.34 15.81
Oil *
101.78
DOWN
26.41
DOWN
2.99
DOWN
10.02
DOWN
0.44
10 Yr
1.58%
SPDR Gold
151.62
-0.21%
-0.23%
-0.35%
-2.71%
Data delayed 20 minutes

Top Stories and Tools

Articles From

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

We respect your privacy.
Podcasts

Connect with TheStreet