This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Financial Surveys Do Women a Disservice

Women and men may have different financial needs, but don't rely on recent studies to explain those differences.

Here are just three puzzling examples of studies from major life insurers about women's attitudes toward personal finance.

Take a recent study by Allianz (AZ) Life Insurance. The headline of the press release declares: "Allianz Study Finds That Women Are Eager to Strengthen Financial Planning Skills, Despite General Feelings of Insecurity."

Further down in the release, a sub-headline states, "Women Feel Overwhelmed By Materials, Language." Reading on, though, one learns that only 44% of the participants say the information is "overwhelming/too much/hard to sort through" -- and this isn't compared with the overall population including men. Even fewer women say that the information is "complicated or hard to understand" (36%) or that they "don't understand terminology/materials seem foreign" (26%).

This guide from Prudential (PRU - Get Report) contains the headline, "Three-quarters of women feel they need help making important financial decisions." That's followed up by a chart entitled, "Level of Preparedness for Making Financial Decisions."

These findings may indeed be results of the survey, but the study leaves the reader wondering whether the same is true of men. The fact that only women's preparedness and amount of help needed is being monitored could lead some to conclude that only women need such help.

Then, there's this take from Northwestern Mutual, which at first seems to be an issue of health and happiness.

The release begins by linking proactive financial management with health and happiness for women. But it goes on to say: "The findings show that about half of women who are actively managing their finances are likely to report 'far too much stress to somewhat too much stress' versus more than three-quarters of women who don't take a proactive approach. But overall, women still report higher levels of stress and symptoms than their male counterparts."

1 of 4

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
PRU $79.13 0.00%
AAPL $124.75 0.00%
FB $80.78 0.00%
GOOG $524.05 0.00%
TSLA $206.79 0.00%


DOW 17,826.30 -279.47 -1.54%
S&P 500 2,081.18 -23.81 -1.13%
NASDAQ 4,931.8150 -75.9760 -1.52%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs