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Cramer's 'Mad Money' Recap: Why Starbucks Will Rebound

01/08/08 - 07:53 PM EST

TheStreet.com Staff

Click here for an archive of Cramer's "Mad Money" recaps.


"It's time to worry less about capital appreciation and more about capital preservation," Jim Cramer told viewers of his "Mad Money" TV show Tuesday -- at least until the Federal Reserve finally acts and slashes rates big.

Cramer said he wants to keep home-gamers involved in the market, but advised them to keep a low-risk profile. They should invest in stocks with good dividends and hold some cash on the sidelines to take advantage of opportunities.

And one of those opportunities has arrived, said Cramer, when four companies recently took a lesson from Donald Trump and fired three CEOs and one chairman. Cramer examined each of these firings to see which ones will make money.

First up is Starbucks (SBUX - Cramer's Take - Stockpickr), which just replaced CEO Jim Donald with company founder Howard Schultz. Cramer has loathed Starbucks since February 2007.

Cramer, long a fan of Schultz, said the stock has taken a beating because Starbucks has too many stores; it was expanding to suit the needs of Wall Street; it was failing to innovate; and it was lagging in customer service.

That all changes now that Schultz is back at the helm, Cramer said. He compared the company's turnaround to that of McDonald's(MCD - Cramer's Take - Stockpickr), a stock he owns for Action Alerts PLUS. Coincidentally, McDonald's also brought back key executives to spur innovation and growth.

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At the time of publication, Cramer was long McDonald's, Goldman Sachs, EMC, Schering-Plough and Citigroup.

Jim Cramer, host of the CNBC television program "Mad Money," is a Markets Commentator for TheStreet.com, Inc., and CNBC, and a director and co-founder of TheStreet.com. All opinions expressed by Mr. Cramer on "Mad Money" are his own and do not reflect the opinions of TheStreet.com or its affiliates, or CNBC, NBC UNIVERSAL or their parent company or affiliates. Mr. Cramer's opinions are based upon information he considers to be reliable, but neither TheStreet.com, nor CNBC, nor either of their affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Mr. Cramer's statements are based on his opinions at the time statements are made, and are subject to change without notice. No part of Mr. Cramer's compensation from CNBC or TheStreet.com is related to the specific opinions expressed by him on "Mad Money."

None of the information contained in "Mad Money" constitutes a recommendation by Mr. Cramer, TheStreet.com or CNBC that any particular security, portfolio of securities, transaction, or investment strategy is suitable for any specific person. You must make your own independent decisions regarding any security, portfolio of securities, transaction, or investment strategy mentioned on the program. Mr. Cramer's past results are not necessarily indicative of future performance. Neither Mr. Cramer, nor TheStreet.com, nor CNBC guarantees any specific outcome or profit, and you should be aware of the real risk of loss in following any strategy or investments discussed on the program. The strategy or investments discussed may fluctuate in price or value and you may get back less than you invested. Before acting on any information contained in the program, you should consider whether it is suitable for your particular circumstances and strongly consider seeking advice from your own financial or investment adviser.

Some of the stocks mentioned by Mr. Cramer on "Mad Money" are held in Mr. Cramer's Action Alerts PLUS Portfolio. When that is the case, appropriate disclosure is made on the program and in the "Mad Money" recap available on TheStreet.com. The Action Alerts PLUS Portfolio contains all of Mr. Cramer's personal investments in publicly-traded equity securities only, and does not include any mutual fund holdings or other institutionally managed assets, private equity investments, or his holdings in TheStreet.com, Inc. Since March 2005, the Action Alerts PLUS Portfolio has been held by a Trust, the realized profits from which have been pledged to charity. Mr. Cramer retains full investment discretion with respect to all securities contained in the Trust. Mr. Cramer is subject to certain trading restrictions, and must hold all securities in the Action Alerts PLUS Portfolio for at least one month, and is not permitted to buy or sell any security he has spoken about on television or on his radio program for five days following the broadcast.


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