The Age of Turbulence: Adventures in a New World
Alan Greenspan might be wearing out his welcome with all his proclamations for pay since leaving office, and his obvious (and sad) missing of the limelight. But the man was a giant force in the economy for two decades. Enough said. Plus,
The Age of Turbulence: Adventures in a New World (The Penguin Press) is
Microtrends: The Small Forces Behind Tomorrow's Big ChangesHere's the single factor that separates most good investors from the bad: the good take advantage of real trends, while the bad follow too many false ones. The business media complicate this by constantly running stories about trends, thanks to a few anecdotes and a catchy hypothesis. Mark Penn is a lot of things. He is the Clinton adviser who recently ran into a heap of trouble when he trumpeted Barack Obama's youthful cocaine use ... and kept trumpeting it as he was apologizing for it.
Penn is also a pollster who purportedly identified the soccer mom phenomena. This year he also came out with a book called
Microtrends: The Small Forces Behind Tomorrow's Big Changes. While many of the trends seems no more based in fact than the ones you see in your average newspaper, the book serves as a