Activision Tops in November Sales
Video-game publisher Activision (ATVI) soared to the top of November's holiday sales charts with two bestselling titles.
By contrast, its rival Electronic Arts (ERTS) failed to find a spot among the top 10 games sold during the month.
Activision's latest release, Call of Duty 4, blazed through the month to become the No. 1 title in early holiday shopping.
Call of Duty 4, which runs on Microsoft's (MSFT) Xbox 360 console, sold approximately 1.57 million copies last month and put Activision at the top of the pack."Gamers answered the call, propelling Call of Duty 4: Modern Warfare on the 360 platform to the top spot for the month in software unit sales. With only one month of retail sales, it is already the four best-selling title in video game sales year-to-date, behind Halo 3 (from Microsoft), Wii Play and Pokemon Diamond (from Nintendo)," said Anita Frazier, an analyst with the NPD group, in a statement. Call of Duty 4's coup comes on the heels of the sucess of Activision's Guitar Hero III. In October, Guitar Hero III topped the charts, selling more than 1.4 million copies within a week of its release. The game, which runs on Sony's (SNE) PlayStation 2 platform, didn't slow down last month, either. Guitar Hero III came in fourth on the charts with 967,000 copies, while the version for Nintendo's Wii took the No. 8 spot with 426,000 copies.
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