Small Business Management Series

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How to Find the Right Business Partner

10/12/07 - 09:27 AM EDT

Hema Oza

Second, "really get to know people and understand them before you go into business with them, whether they're a friend or family member or whether they're someone you met online," he says. When building a relationship with your partner, "make sure their goals and work philosophy are in line with yours."

Finding a business partner online, Nielsen says, is like using an Internet dating service. "Obviously you wouldn't just go marry someone you met on the Web site instantly," he says. "Similarly, you need to get to know the person and really build a relationship with them before you go into business with them."

Also, be open to possibilities, Nielsen says. People tend not to consider the possibility of taking on business partners who are in a different age bracket.

When people who are older and retired come together with younger entrepreneurs, "we've really seen (that) those relationships have been very successful," he says. There are a surprising number of semi-retired and retired people who are looking to get involved in entrepreneurial ventures, and they are often overlooked.

Young entrepreneurs should be open to the thought of hiring older business partners, if for no other reason then the fact that they are usually more professionally experienced.

Rather than looking for the complementary business partners, entrepreneurs always have the option of trying to gain the necessary skills they need to move ahead on their own and in many instances they are able to, Nielsen says. "But it might not be as fast or successful and there's always the chance they might miss their window of opportunity."

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