This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

iRobot's New Products Could End Up Lonely and Unloved

iRobot has said revenue from Looj and ConnectR will not materially impact its fiscal 2007 results. But it hopes the devices will give the company a chance to get feedback from its consumers and test the waters for newer product categories.

Even if the two new products don't succeed, they send a message that iRobot is willing to take its consumer robots line beyond the idea of cleaning and expand its market, according to Morgan Stanley analyst Heidi Wood.

"The company has a vision of the iRobot home, a place featuring robots that assist not only in household chores, but also in facilitating communications and interpersonal connectivity," wrote Wood in a recent research note. Morgan Stanley has an investment banking relationship with iRobot.

It's a lofty vision for the company, but if Looj and ConnectR fail to take off, it could become an expensive mistake amid a struggle to establish mass-market potential.
3 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG
IRBT $31.88 -0.59%
AAPL $125.42 0.71%
FB $85.92 0.14%
GOOG $523.44 0.37%
TSLA $267.45 2.10%

Markets

DOW 17,611.97 +15.62 0.09%
S&P 500 2,058.77 +1.13 0.05%
NASDAQ 4,972.88 +14.4120 0.29%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs