A Comprehensive Sell It! Guide

This article was written by Amanda C. Kooser, Mindy Charski, Catherine Seda, Laurel Delaney, Barry Farber, Gary Slack, Mark Amtower, Jennifer Kushell, David Newman, Ann A. Fishman and Jay Conrad Levinson of Entrepreneur.com.

How to Sell to Your First Department Store

You'd think selling an innovative new beauty line to a department store would be easy, right? Wrong. No one would take my calls! But being a squeaky wheel finally paid off when I got hold of a buyer who gave me 30 seconds to make my pitch. That's when I got crafty: I explained that several (rival) stores were interested, but hers was my top choice. Sold! Flattery works every time.

-- Maureen Kelly, 34, launched Tarte Cosmetics in 2000 and had sales of $15 million last year.

How to Sell to Hispanics

Don't assume your marketing resonates with the country's nearly 42.7 million Hispanics, who are projected to have $863 billion in buying power this year. To reach out successfully, get to know the culture, says Joe Zubizarreta, COO of Zubi Advertising in Coral Gables, Fla. Understand that language isn't the only differentiator, he adds. Be in the local community, have a bilingual Web site and staff, and prepare operationally to handle your new customers.

-- Mindy Charski is a Dallas-based freelancer who regularly writes about marketing to Hispanics.

How to Use Tech to Power Up Sales

Technology won't make sales happen, but it can definitely make selling easier. Some tools to check out:

• Condense your phone, email, Web access and documents into one small device. The Hewlett-Packard iPAQ 510 Voice Messenger smartphone features Windows Mobile 6 Standard and advanced voice controls.
• Online tools are hot commodities right now. Jigsaw is like a massive, multiuser Rolodex where sales professionals can share contacts.
• Need a lightweight, portable projector? Check out the 2.8-pound Planar PR6020 for $1,399.
• Store your presentations and sales materials on the ultracompact, $15 1GB Kingston DataTraveler Mini Fun USB 2.0 Flash drive.

-- Amanda C. Kooser is Entrepreneur's Assistant Technology Editor.

How to Sell on eBay

Through my astounding journey growing my $1 million eBay business, Koss DVD, I discovered two things:

1) Many eBay business owners don't understand how their eBay/PayPal fees and costs of running their business impact their profits, and

2) I do. I learned to track every detail of listing and selling items, and I trained myself to shy away from risky behavior -- such as choosing the wrong listing format -- that could lead to profit loss. Watching these details saved me a ton of money!

-- Corey Kossack, 23, is founder of ProfitBuilderSoftware.com and author of eBay Millionaire or Bust.