Financial Advisor Update

Cramer: Why Sears Keeps on Rising

Stock quotes in this article: SHLD  

The story here has always been one of running the business for a profit and deploying cash through buybacks. This company is worth $23 billion after cash. That's ludicrous. The sales per share here amount to $340. J.C. Penney(JCP Quote), a company only slightly smaller, has sales per share of just $86. Federated(FD Quote), now Macy's -- also similarly sized -- comes in at $49. Home Depot(HD Quote), almost three times bigger, is $44. Lowe's(LOW Quote) is about twice as big yet has just $30 in sales per share.

On any metric -- sales, real estate, brand equity, whatever -- this store chain is cheap and Eddie Lampert still hasn't rationalized the darned business! He hasn't closed the overlapping stores, he hasn't sold real estate, he hasn't closed non-performers. That's bad; I don't like it. He hasn't even solved Sears Canada yet.

But that's in the future. And that's what matters.

I'm still not happy about the last quarter. But I'm going to stand pat with this, my third-largest position in the portfolio. With action like this, I'm happy to wait for this story to play out.

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At the time of publication, Cramer was long Sears Holdings.

Jim Cramer is a director and co-founder of TheStreet.com. He contributes daily market commentary for TheStreet.com's sites and serves as an adviser to the company's CEO. Outside contributing columnists for TheStreet.com and RealMoney.com, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for Action Alerts PLUS. Watch Cramer on "Mad Money" weeknights on CNBC. Click here to order Cramer's latest book, "Mad Money: Watch TV, Get Rich," click here to order his book, "Real Money: Sane Investing in an Insane World," click here to get his second book, "You Got Screwed!" and click here to order Cramer's autobiography, "Confessions of a Street Addict." While he cannot provide personalized investment advice or recommendations, he invites you to send comments on his column by clicking here.

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