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- Momentum Deserts Yahoo!
- Yahoo!'s Popularity Test
- Yahoo!, IBM Upgrade Business Search Tool
- Yahoo! Aims for a New Way on Search
- Yahoo!, McClatchy Near Web Ad Deal
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Google intends to link the two mediums and give advertisers one platform to manage both budgets. This new approach could tilt advertiser online budgets away from Yahoo! and toward Google. Microsoft(MSFT - Cramer's Take - Stockpickr), which lost the bidding war for DoubleClick, also may remain bent on entering the market and put further pressure on Yahoo!. Decker said Yahoo! also provides advertisers with tools to manage display and search campaigns in concert. Yahoo! also plans to draw attention to some of its accomplishments by launching its own on- and off-line media campaign. The effort will highlight Panama, Yahoo! mobile service, and Yahoo! Answers, a service that lets users pose questions to Yahoo!'s online community. For investors, however, the new features may take a backseat to Yahoo!'s progress in the display ad business that contributes so heavily to revenue.
04/18/07
Momentum Deserts Yahoo!
Shares sell off as Wall Street abandons an optimistic stance.
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Yahoo!'s Popularity Test
Investors are in a better mood as earnings near.
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Employees can search internal data and the Web at once.
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Yahoo! Aims for a New Way on Search
The company is hoping to leverage its huge user base.
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Yahoo!, McClatchy Near Web Ad Deal
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