The Internet, it seems, has been viewed by the rest of the world in three distinct phases so far:
- Fantasy ("All Internet businesses will have 95% profit margins, and every other company is dead!"),
- Disgust ("The Internet is a scam!"), and finally
- Reality ("Hmm, if we use the Internet we can improve communications with customers, improve workflow and increase productivity!").
When Tradition Meets Internet
A great example is Illinois Tool Works(ITW Quote). ITW, which was started in 1912, can hardly be considered an Internet company, and yet it is. ITW manufactures engineered products. What is an "engineered product"? Anything from metal fasteners, laminated products, swabs, wipes and mats for clean-room usage in the electronics and pharmaceutical industries; and electronic-component packaging trays, dishwashers, refrigerators, etc. The list goes on.- Loading Comments...
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