iTunes has about a 70% share of households that use a legal service and share of tracks downloaded, according to research firm NPD Group. Some of those customers could buy Apple TV.
"I think it is going to be a pretty successful product," says Crotty. "We have seen an overall acceleration in efforts for online video, and if Apple gets its product out there -- and even possibly brings down the price a little bit -- there is certainly enough content to draw in users."- Loading Comments...
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