Innovation Update

Psychology Sours, Stocks Sink

Stock quotes in this article: TGT , JCP , JCG , F , XMSR , GOOG , WMT , BA , GM  

The problem with psychology is that one man's sell signal is another's buy.

To wit: If the worst same-store comparison for Wal-Mart in 10 years produces this reaction, "maybe things aren't that bad," says Bollinger, acknowledging that the big down day is a warning, "but not a glaring call to panic."

Pado agrees, adding that Wal-Mart's misfortune may well be other retailers' gains come Thursday's same-store sales report.

Indeed, investors who sat out the summer rally have repeatedly expressed frustration about never finding a good solid down day to get back in. "This gives people more opportunity to buy in," says Hogan.

Whether the market's drop is a pause that refreshes or the decline that provides the kicker to what has been a year of antiseasonal trends, no one can know yet. The best option may be to read up on your Freud.

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In keeping with TSC's editorial policy, Rappaport doesn't own or short individual stocks. She also doesn't invest in hedge funds or other private investment partnerships. She appreciates your feedback. Click here to send her an email.




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