Moonves also discussed the ongoing importance of the broadcasting networks within larger media companies during his presentation at Carnegie Hall. He pointed to last quarter's earnings results at his company along with Disney's (DIS Quote) ABC and News Corp.'s (NWS Quote) Fox as an indicator of the ongoing importance of traditional broadcast television in the asset mix.
CBS unveiled a strong schedule for the upcoming season. The network was praised by numerous media buyers afterwards who touted the network's scheduling stability. Returning shows that have built-in audiences are looked upon favorably by advertisers. Where ABC has a couple of hits, CBS has a broader swath of popular shows throughout the week. Shares of CBS were down 25 cents Thursday to $25.55.- Loading Comments...
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