Omnicom Group (OMC Quote), the world's largest ad holding company, was upgraded Friday by Citigroup Smith Barney.
The company, which owns a wide network of marketing services and communications agencies including BBDO Worldwide and media planning company OMD, is outperforming peers according to the firm, which lifted it to a buy rating from hold. Shares in Omnicom were trading up 10 cents to $78.65 on Friday afternoon. Omnicom is looking at favorable growth projections vs. its peers in coming quarters, the upgrade says. Omnicom competes with ad holding companies including WPP (WPPGY Quote), Interpublic (IPG Quote), Publicis (PUB Quote) and Havas (HAVS Quote).- Loading Comments...
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