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Baidu Inc
BIDU : NASDAQ : Technology
$205.58 | %
Today's Range: 198.70 - 205.76
Avg. Daily Volume: 4,213,900
11/27/15 - 12:59 PM ET

Financial Analysis

BAIDU INC's gross profit margin for the third quarter of its fiscal year 2015 has decreased when compared to the same period a year ago. Even though sales increased, the net income has decreased. BAIDU INC is extremely liquid. Currently, the Quick Ratio is 2.83 which clearly shows the ability to cover any short-term cash needs. The company's liquidity has decreased from the same period last year, indicating deteriorating cash flow.

During the same period, stockholders' equity ("net worth") has increased by 11.79% from the same quarter last year. Overall, the key liquidity measurements indicate that the company is very unlikely to face financial difficulties in the near future.

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Income Statement Q3 FY15 Q3 FY14
Net Sales ($mil)2776.722239.64
EBITDA ($mil)471.67733.91
EBIT ($mil)372.98648.84
Net Income ($mil)422.89641.97

Balance Sheet Q3 FY15 Q3 FY14
Cash & Equiv. ($mil)11346.268438.51
Total Assets ($mil)19608.3814862.54
Total Debt ($mil)5897.373935.96
Equity ($mil)8829.897898.03

Profitability Q3 FY15 Q3 FY14
Gross Profit Margin62.8566.29
EBITDA Margin16.9832.76
Operating Margin13.4328.97
Sales Turnover0.490.49
Return on Assets9.7414.1
Return on Equity21.6426.53
Debt Q3 FY15 Q3 FY14
Current Ratio3.093.25
Interest Expense50.229.33
Interest Coverage7.4322.13

Share Data Q3 FY15 Q3 FY14
Shares outstanding (mil)351.06350.74
Div / share0.00.0
Book value / share25.1522.52
Institutional Own % n/a n/a
Avg Daily Volume4534157.04057869.0


BUY. BAIDU INC's P/E ratio indicates a discount compared to an average of 49.12 for the Internet Software & Services industry and a significant premium compared to the S&P 500 average of 21.93. For additional comparison, its price-to-book ratio of 8.26 indicates a significant premium versus the S&P 500 average of 2.77 and a significant premium versus the industry average of 5.50. The price-to-sales ratio is well above the S&P 500 average, but well below the industry average. The valuation analysis reveals that, BAIDU INC seems to be trading at a discount to investment alternatives within the industry.

1 2 3 4 5
premium   discount
  Price/Cash Flow
1 2 3 4 5
premium   discount
BIDU 39.13 Peers 49.12   BIDU NA Peers 27.78

Discount. A lower P/E ratio than its peers can signify a less expensive stock or lower growth expectations.

BIDU is trading at a discount to its peers.


Neutral. The P/CF ratio is the stock’s price divided by the sum of the company's cash flow from operations. It is useful for comparing companies with different capital requirements or financing structures.

Ratio not available.

1 2 3 4 5
premium   discount
  Price to
1 2 3 4 5
premium   discount
BIDU 4.91 Peers 23.22   BIDU 0.09 Peers 0.34

Discount. A lower price-to-projected earnings ratio than its peers can signify a less expensive stock or lower future growth expectations.

BIDU is trading at a significant discount to its peers.


Discount. The PEG ratio is the stock’s P/E divided by the consensus estimate of long-term earnings growth. Faster growth can justify higher price multiples.

BIDU trades at a significant discount to its peers.

1 2 3 4 5
premium   discount
  Earnings Growth
1 2 3 4 5
lower   higher
BIDU 8.26 Peers 5.50   BIDU -10.91 Peers 4.22

Premium. A higher price-to-book ratio makes a stock less attractive to investors seeking stocks with lower market values per dollar of equity on the balance sheet.

BIDU is trading at a significant premium to its peers.


Lower. Elevated earnings growth rates can lead to capital appreciation and justify higher price-to-earnings ratios.

However, BIDU is expected to significantly trail its peers on the basis of its earnings growth rate.

1 2 3 4 5
premium   discount
  Sales Growth
1 2 3 4 5
premium   discount
BIDU 7.52 Peers 9.47   BIDU 32.67 Peers 37.03

Discount. In the absence of P/E and P/B multiples, the price-to-sales ratio can display the value investors are placing on each dollar of sales.

BIDU is trading at a discount to its industry on this measurement.


Lower. A sales growth rate that trails the industry implies that a company is losing market share.

BIDU trails its peers on the basis of sales growth



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