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The Rubicon Project, Inc., a technology company, engages in automating the buying and selling of advertising. The company offers Advertising Automation Cloud, a technology platform that creates and powers a marketplace for the real time trading of digital advertising between buyers and sellers.View RUBI key stats
The Rubicon Project Inc - RUBI - EQUITY
Reviewed By: TheStreet Ratings on .
Report Summary: TheStreet Ratings team rates The Rubicon Project Inc as a
Hold with a ratings score of C-.
Report Snippet: We rate RUBICON PROJECT INC (RUBI) a HOLD. The primary factors that have impacted our rating are mixed - some indicating strength, some showing weaknesses, with little evidence to justify the expectation of either a positive or negative performance for this stock relative to most other stocks. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and solid stock price performance. However, as a counter to these strengths, we find that the company's return on equity has been disappointing.