DOW
loading...
NASDAQ
loading...
S&P
loading...




Action Alerts PLUS
RealMoney Silver
Market Movers
Stocks Under $10
Options Alerts
Breakout Stocks
View All


Now, enjoy the good life every day!

RSSRSS FEEDS
PODPODCASTS


RealMoney.com: Jim Cramer Blog
Print This Story

Think Twice Before Stepping Into Retail

By Jim Cramer
Chairman

11/4/2008 5:09 PM EST
Click here for more stories by Jim Cramer
 
Try Jim Cramer's Action Alerts PLUS
CLICK HERE NOW

Retail didn't keep pace today, because it is not part of the rosy scenario. First, there are going to be data points soon, and they are the kiss of death -- just horrible to have actual evidence of how badly these companies are doing, and that spoils the whole bull thesis.

 
Second, the thesis needed gasoline to go below $2.50 for premium, and we are going to have to readjust our view on that with this spike.

Third, without a stimulus that is quick, the discretionary retailers - which are really being killed today -- just don't work.

This is the only group that might be struggling, and I would only play it with Costco (COST - commentary - Cramer's Take) and Wal-Mart (WMT - commentary - Cramer's Take).

The others could be too much like Coldwater Creek (CWTR - commentary - Cramer's Take), the really bad situation that reported last night, or worse, Charming Shoppes (CHRS - commentary - Cramer's Take)!

Be careful with this group after today's bullish session. It might not fit, and it actually has some real bad news ahead of it, not to mention a crummy employment number on Friday! As with oil, I would scale out of these even as if oil goes down you should want to buy them. Just not worth the risk.

At the time of publication, Cramer was long Wal-Mart.






 RELATED STORIES

Jim Cramer Blog
MasterCard's a Game-Changer
11/4/2008 3:57 PM EST
At 20 times earnings, or one times its growth rate, MasterCard is a quasi financial that can be 'taken' to $180

Jim Cramer Blog
Start Thinking About Shedding Some Energy
11/4/2008 2:56 PM EST
The election does not give us reason to believe these stocks have a big run ahead of them.

Jim Cramer Blog
Here's What a Blow-Off Looks Like
11/4/2008 1:34 PM EST
The action is fueled by election emotions, and you can still get in and out if you move quickly.



Jim Cramer is co-founder and chairman of TheStreet.com. He contributes daily market commentary for TheStreet.com's sites and serves as an adviser to the company's CEO. Outside contributing columnists for TheStreet.com and RealMoney.com, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for Action Alerts PLUS. Watch Cramer on "Mad Money" weeknights on CNBC. To order Cramer's newest book -- "Jim Cramer's Stay Mad for Life: Get Rich, Stay Rich (Make Your Kids Even Richer)," click here. Click here to order "Mad Money: Watch TV, Get Rich," click here to order "Real Money: Sane Investing in an Insane World," click here to get "You Got Screwed!" and click here for Cramer's autobiography, "Confessions of a Street Addict." While he cannot provide personalized investment advice or recommendations, he appreciates your feedback and invites you to send comments by clicking here.

TheStreet.com has a revenue-sharing relationship with Amazon.com under which it receives a portion of the revenue from Amazon.com purchases by customers directed there from TheStreet.com.



Brokerage Partners



Write us!
Order reprints of TSC articles.

TheStreet Premium Services
Jim Cramer
Jim Cramer's Action Alerts PLUS
Now any level of investor can trade right alongside a Wall Street pro — and enjoy 24/7 access to his portfolio! Learn More
Doug Kass
RealMoney Silver
The genius of Doug Kass + 5 Premium Services = an unrivaled group of expert fundamental analysts, technical analysts, and Wall Street observers. Learn More
Don Dion
NEW! Don Dion's ETF Action
A concise two-step strategy for learning and trading in this increasingly lucrative area of investing. For all levels of investors! Learn More
David Peltier
Stocks Under $10
David Peltier is ready to help you find affordable stocks under $10. Because they're so inexpensive, the payout could be enormous! Learn More
Bryan Ashenberg
Breakout Stocks
Bryan Ashenberg combines sophisticated screening software with eagle-eye analysis to find small and mid-caps ready to break out! Learn More

Investor Relations | Privacy Policy | Terms of Use | Conflicts Policy | Corrections | Internet Index | Advertise | FAQ
Site Map | Who's Who | Reader Feedback | Employment | Contact Us
RSSSubscribe to our RSS Feed
© 1996- TheStreet.com, Inc. All rights reserved.
TheStreet.com's enterprise databases running Oracle are professionally monitored and managed by Pythian Remote DBA.