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RealMoney.com: Jim Cramer Blog
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Dip-Buying Pans Out Today

By Jim Cramer
RealMoney.com Columnist

7/15/2008 3:52 PM EDT
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Buyers actually struck back today. Anyone who decided that Clorox (CLX - commentary - Cramer's Take) was worth something and bought that colossally bearish opening cleaned up because Clorox did not blow up.

 
This company, as I said earlier, should not be only $6 billion in market cap. I believe the brand equity alone is worth hundreds of millions of dollars. The company makes a lot of money, it doesn't lose it. And it could always be bought by any company in Europe with that strong currency.

How about Wachovia (WB - commentary - Cramer's Take), which was being pushed down endlessly but then ran into a strong statement of net worth and pushed its way back, although not all the way back? Morgan Stanley (MS - commentary - Cramer's Take) turned around, and so did Goldman (GS - commentary - Cramer's Take). It matters.

How about people who made money buying Sprint (S - commentary - Cramer's Take)? There's some short fear there today.

I know, needles in the haystack. But you have to say that almost no time in this market has it made you money to buy the dip other than in oil and gas.

This time it was different. If at least for a day.

At the time of publication, Cramer was long Goldman.






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Jim Cramer is a director and co-founder of TheStreet.com. He contributes daily market commentary for TheStreet.com's sites and serves as an adviser to the company's CEO. Outside contributing columnists for TheStreet.com and RealMoney.com, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for Action Alerts PLUS. Watch Cramer on "Mad Money" weeknights on CNBC. To order Cramer's newest book -- "Jim Cramer's Stay Mad for Life: Get Rich, Stay Rich (Make Your Kids Even Richer)," click here. Click here to order "Mad Money: Watch TV, Get Rich," click here to order "Real Money: Sane Investing in an Insane World," click here to get "You Got Screwed!" and click here for Cramer's autobiography, "Confessions of a Street Addict." While he cannot provide personalized investment advice or recommendations, he appreciates your feedback and invites you to send comments by clicking here.

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