Vista Makes Run at Google

The release of Microsoft's(MSFT Quote) highly anticipated Vista operating system has been met with murmurs that a big push by the Redmond, Wash., software giant isn't quite what it used to be.

But it should garner some attention at Google(GOOG Quote).

That's because Microsoft plans to build in Web search capabilities with Vista and its immensely popular suite of Office software over the next six months, according to Andreas Ramos, director of search engine marketing at Position 2, a search advertising consulting firm.

Microsoft will tie in contextual Web search across its host of popular applications such as Word, Excel and PowerPoint in a way similar to how Google's email system currently displays ads, Ramos says. The move will allow Vista users to launch Web searches at the click of a button and from their desktops, rather than having to maneuver to an Internet browser.

If the development pans out, it has the potential to cut a larger-than-expected slice out of Google's market-share domination.

Microsoft, of course, will be nowhere near dethroning Google. But history has shown that being brought into Microsoft's fold can give even technically inferior products a big boost. And at a time when investors have come to merely nod at still-excellent showings by Google in the search space, news of slippage to Microsoft can go a long way in tripping up a stock that's already down nearly 7% in February.

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