Well, not really, says Caleb Tiller of the National Business Travel Association in response to the hasty prophesying of technology companies since the first camera was clamped to a PC.
Yes, video, Web and phone conferencing wizards have made remarkable strides, but these technologies are only replacing certain kinds of travel. Picture the G8 Summit by Web cam -- frightening, isn't it? A business that sends its sales force all over the country, for example, could never even dream of closing a multimillion dollar sale via a Web conference. A semiannual meeting, however, done by video, can save a company thousands in travel and lodging expenses. Tiller sees a parallel upward trend in both Web and video conferencing and business travel because new technologies allow a company's travel budget to be used more strategically for trips that really count. While only a handful of companies are making the serious investment of a quarter million dollars or more for the most sophisticated technology, less-pricey solutions abound, especially as broadband gets cheaper worldwide and allows for affordable, high-quality video in any location. In addition, in the last 12 years the International Telecommunication Union put down standards for all major and minor video communication that let 98% of all systems share content, says Bob Knauf, video product and marketing manager of Polycom. Cost of one roundtrip, cross-country flight: about $600. One-night hotel stay: $200. Food and transportation: $60 per day. Cost of not having to send a representative to the semi-annual business meeting: priceless, if you choose the appropriate service for your business. As audio and video conferencing software becomes a must have, here is a guide to what your money will get you and how your business will be best served:




