This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Apple: $4 Billion Man Hits the Mark

NEW YORK ( TheStreet) -- Late Tuesday after the regular session ended, CNBC hosted Tom DeMark on "Fast Money."

DeMark in less than five minutes broke the Apple curse. It's the curse where anything they do is bad (including increasing revenues and earnings). How do I know DeMark broke the curse? Because I had a front row ticket. I will describe the Apple exorcism performed in a moment, but allow me to describe the setup first for context.

I started writing Stealing Apples While Others Panic early Tuesday. Apple completed a TDCombo 12 on Monday, and if Apple continued lower on Tuesday, the chart would indicate a 13 at the close.

Apple's price action generating a TD13 laid the foundation for me to write two Apple articles. One for Real Money Pro titled Panic Selling in Apple Opens the Door with exact entries and exits, and the previously mentioned article.

As I wrote the first article, CNBC announced Tom DeMark was making an appearance to talk about Apple. Keep in mind I have 14 monitors around me, and one displaying several Apple time period charts. The TD13 market timing indication is staring right at me.

Imagine having a five minute advanced notice that the top market timer in the world is about to go live on CNBC and declare Apple is now a buy. That is how I felt on Tuesday late afternoon. Obviously Apple is going to increase in price, so it's only a matter of how big of a position I want or can place as DeMark goes live. After a moment to reflect the best course of action, I do the unthinkable.

I decide not to push the order submit button, and instead I watch DeMark while simultaneously observing Apple charts. I decide I want to know what to expect for future events. Why can't I do both? I can, but maybe not as well.

If you study behavior finance as much as I, you understand that once an investor is in a position, chemical reactions occur in the brain that can't be felt and may create unwanted biases. It's the reason why I use a very mechanical approach to trading and investing. I try to map out my entry and exits (one for profit and one for a stop loss) before I enter.
1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.75 -1.10%
FB $117.53 0.69%
GOOG $693.00 0.29%
TSLA $240.75 -2.80%
YHOO $36.61 0.06%


Chart of I:DJI
DOW 17,773.64 -57.12 -0.32%
S&P 500 2,065.49 -10.32 -0.50%
NASDAQ 4,775.3580 -29.9330 -0.62%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs