If you're doing well for yourself, you're more like to own an iPhone than another smartphone, according to one study.
A survey done by The Luxury Institute showed that people making at least $150,000 are more likely to own an Apple iPhone than a Google Android-based phone, or a BlackBerry. 45% of those surveyed own iPhones, while 35% have Androids and 25% have a BlackBerry.
The survey also showed that the wealthy are less likely to play games or post on Twitter than the average user.
80% of smartphone owners in this demographic download apps, but they are primarily related to news (51%), weather (63%) and business/finance (39%).
The iPhone is being seen as an aspirational device, and that is part of Apple's brand cache. They appealed to a wealthy niche for so long, and through carrier subsidies, and people trying to be like one another, Apple has been the major beneficiary.