We've told you about the WIMM One smartwatch platform. Now, Sony is releasing their vision of a smartwatch into the US market.
Sony calls their smartwatch the Sony “SmartWatch”. You call tell it's a Sony brand name and not a product category because it has a capital “W” in the middle.
This is a device that you wear on your wrist (hence the “watch” in its name) that syncs, via Bluetooth, with your (preferably a Sony) Android smartphone (hence the “smart” moniker).
It's purpose is to wirelessly transport important data from your smartphone to your wrist.
The synching is done via an applet (a free download from the Google Play store). Sony Android smartphones already come with the app pre-installed.
As you can see from the photo, the Sony SmartWatch allows users to discreetly glance at their wrist and see their e-mail, weather forecast, Facebook and Twitter messages right and even listen to their stored music without having to find their smartphone.
Sony's SmartWatch retails for $150. It comes with a black strap as standard equipment. Fashion colors will set you back an additional $20.