Hansen Natural (HANS) develops alternative soft drinks, including natural sodas, fruit juice drinks and energy drinks. It is best known for its Monster brand energy drink, which is the second-most popular brand of energy drink and has helped the company's shares become one of the best investments of the last decade. Hansen now has to prove whether it can extend its momentum to new products and markets. We all now know what John Edwards thinks of leading energy drink Red Bull, and it's probably not a stretch to think that many others feel similarly about the newer concoctions. Still, that hasn't stopped the market from growing exponentially over the past several years. The question keeps getting asked whether the growth can continue, and the answer so far has been affirmative. What's more, the past improvement seems sufficient to justify holding the name even if growth slows substantially. For example, over the past 12 months, Hansen generated free cash flow (cash from operations less capital expenditures) of $98 million. Based on its $3.4 billion enterprise value, this equates to a 2.9% free cash flow yield. With the market turmoil having pushed five-year Treasury yields below 2.5%, Hansen is now yielding a premium to Treasuries despite offering substantial growth opportunity -- more than 40% sales growth in 2007 and another 30% or more expected in 2008. By contrast, PepsiCo (PEP) offers a more generous 4.3% free cash flow yield but is expected to grow just 7.5%. Meanwhile, Jones Soda (JSDA) is expected to grow a similar 30% in 2008 (though off less impressive 2007 growth), but its cash flow from operating activity over the last year has been negative. If Hansen grows as expected this year, its free cash flow yield (relative to the current enterprise value) would approach Pepsi's. Any additional future growth would be a bonus from that point, and there seem to be many opportunities for the growth to continue. For example, last February, Hansen entered a distribution agreement with Pepsi-QTG Canada. This gives Hansen its first real crack at international sales, which increased from 2.6% of the total in the first nine months of 2006 to 4% in the same period for 2007. Its domestic distribution has also been enhanced by deals with Anheuser-Busch (BUD) . To incorporate earnings quality, I calculated an accrual ratio for Hansen, which describes how much of a company's earnings (in this case, over the preceding 12 months) are explained by cash flows rather than accounting choices.
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At the time of publication, Trent had no positions in the stocks mentioned, although positions may change at any time.William A. Trent, CFA, is a freelance equity analyst based in the New York metro area. He has been an equity analyst since 1996 and is co-author of Understanding and Evaluating Prospectuses, Offering Documents, and Proxy Statements. Under no circumstances does the information in this column represent a recommendation to buy or sell stocks. Trent appreciates your feedback; click here to send him an email.
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